Posts Tagged ‘broadcast media’

How To Pitch Stories To The Media

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Written by Meg McDonald

I worked in the TV news industry for almost 11 years, and covered just about every subject out there—from twisted murders that were worthy of a “Dateline” special, to weather damage where families lost everything they had, to historic job announcements, to (my personal favorite) feel-good stories that left you with a full heart.

While all of them were different, they had one thing in common: they made folks stop and watch, because those viewers felt the stories affected them in some small way. (more…)