Raising Awareness Through Video

Our challenge with Miracles In Sight (formerly the North Carolina Eye Bank) was to find a way to build awareness for the organization with the general public as well as with clinicians in a way that would resonate with both audiences. The solution was a dynamic brand video that conveys the breadth of their services, dedication and professionalism. The video plays multiple roles, being used on their social media channels, their website, at conferences and by field representatives when meeting with clients and prospects.